Lonzo Ball reveals second BBB shoe

Big Baller Brand is unveiling the next sneaker in the ZO2 collection. Named the “ZO2.19”, it will worn by Lonzo Ball during his upcoming second NBA campaign. There are three initial colorways of the ZO2.19. The “New White” and ”Lilac” colorways feature a  reinforced spacer mesh base with overlays of suede and then leather.  The multi-colored “Madagascar” substitutes more leather in place of the suede overlays. According to the brand the mesh aims to be “strong enough to never blow out.” Present on the upper is a forefoot strap composed…

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Kyle Kuzma signs with GOAT, will wear rare shoes in games

Sneaker resale platform GOAT has announced a partnership with Los Angeles Lakers’ forward Kyle Kuzma. According to BR Kicks ,Kuzma will be the company’s first brand ambassador. In the deal, Kuzma will represent GOAT on and off the court by rocking rare and highly sought after sneakers provided by GOAT. Here is what Kuzma had to say about his deal with goat: “GOAT has inspired me to start collecting more seriously and build my style around sneakers. People assume that, as an NBA athlete, you can get access to any kind…

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Stupid Things People Do For Sneakers: Knoxville man arrested for sneaker robbery

Maryville, Tennessee is the backdrop for our latest edition of how the lust for sneakers fuels deleterious decision making, or as we call it, Stupid Things People Do For Sneakers. In this small town of under 30,000 in the Southeastern corner of Tennessee, a man posed as a buyer to rob someone selling sneakers. The alleged victim, called police at 4:41p.m.Thursday, October 11th. According to the police report, she said she was selling two pairs of Air Jordans , valued at $460, on the “Offer Up” application and made arrangements…

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