Category: Jordan Brand

An initial look at the “Dark Concord” Air Jordan 12

Brandon King

The “Dark Concord” is a brand new colorway of the Air Jordan 12 that is part of Jordan Brand’s holiday 2020 release plans. It will sport a black upper with minimal use of dark concord , as it only is present at the plastic overlays on the lateral and medial sides, tongue branding, top eyelets and rear pull tab. This upper sits atop a black midsole and outsole of the same hue with a white Jumpman and tiny concord section with the number “23”. At this juncture, the “Dark Concord”…

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The “Midnight Navy” Air Jordan 1 High OG has a release date

Brandon King

After 19 years, the “Midnight Navy” Air Jordan 1High OG returns and unlike its 2001 progenitor, should be widely available outside of Japan. This Air Jordan 1 High OG is, for the time being, scheduled to release November 14 at nike.com and select retail establishments. They will carry a $170 USD sticker price. Air Jordan 1 High OG CO.JP White/Midnight Navy-Metallic Silver DC1788-100 $170 November 14, 2020

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“Indigo” Air Jordan 12 : Official Images

Brandon King

This Air Jordan 12 is known by two monikers- “Stone Blue” and “Indigo” and whatever you call it, it scheduled to make its retail debut this August. It does look very similar to the original ”Obsidian” colorway but rather than leather, sports features an indigo upper that will change over time. The “Indigo” or “Stone Blue” Air Jordan 12 is , for now, scheduled to release August 22 and will carry a $190 USD sticker price. Air Jordan 12 Stone Blue/Legend Blue-Obsidian 130690-404 $190 August 22, 2020 Grade School

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Both Union x Air Jordan 4 are officially unveiled

Brandon King

After their very well-received Air Jordan 1s in 2018, Union is now getting a crack at the Air Jordan 4. Like the 2018 collaboration, this will consist of a pair of colorways- an “Off-White/Brigade Blue-Dark Smoke Grey-Light Fusion Red” and a “Guava Ice/Light Bone-Brigade Blue-Light Fusion Red.” Both sneakers are built of a mix of suede and mesh. The suede was inspired by the thick and plush suedes found on Birkenstock sandals, while the mesh from old kicks of the 1980’s. The tongues are stitched and can be removed to…

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“Laser Orange” Air Jordan 3 WMNS: Official Images

Brandon King

The “Laser Orange” is a new colorway of the Air Jordan 3 that is just for the ladies that is slated to make its retail debut later this summer. It sports a white leather upper with cement overlays at the toe and wrapping the heel. Laser orange shows up on the lower eyelets, tongue Jumpman and inner, with Jumpman branding on the heel closing out the upper. The aforementioned upper sits atop a white and laser orange midsole and a cement grey, white and later orange outsole. Air Jordan 3…

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“Banned” Nike Air Ship: Official Images

Brandon King

Marketing done right is an amazing tool that when wielded correctly. It can create lore that can shape buying habits for years to come. Such is the case with the Air Ship and the Air Jordan I, whose histories are forever intertwined. Though this story has been sussed out for several years, the Air Jordan I was never banned by the NBA; that shoe that actually was outlawed was the Air Ship. However a clever marketing campaign has not only netted Nike and Jordan Brand billions of dollars in the…

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New images of the “Sail” Off-White x Air Jordan 5

Brandon King

A new set of images of the latest example of an Air Jordan being spat upon , aka, the “Sail” Off-White x Air Jordan 5. This Air Jordan 5 is clearly inspired by the original silver tongue “Fire Red” colorway but it takes many of the things that makes that shoe awesome, dumbed them down ,worsened them and increased the price ( now that I think about it, this may not be an Off-White MO, they could have just bee reading Jordan Brand 2006-2016 SOP). Check out the images of…

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“Dark Mocha” Air Jordan 1 High OG Coming in November

Brandon King

November will see the retail debut of this colorway of the Air Jordan 1 High OG. The upper is a foundation of sail leather overlaid by black leather at the top and eyebrows, with dark mocha at the heel. Black Swooshes adorn the lateral and medial sides and the same hue shows up for the Wings logo with “NIKE AIR” tongue labelling completing the upper. The aforementioned upper sits atop a sail midsole and black rubber outsole. As it currently stands, the ‘Dark Mocha” Air Jordan 1 High OG is…

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Detailed images of the “Guava Ice” Union x Air Jordan 4

Brandon King

New and detailed images of “Guava Ice” , which is one of two colorways of collaborative Air Jordan 4 between Union and Jordan Brand. This Air Jordan 4 is scheduled to release August 29 at Union locations and select retail establishments. They will carry a $250 uSD sticker price. Union x Air Jordan 4 Guava Ice/Light Bone-Brigade Blue-Light Fusion Red DC9533-800 $250 August 29, 2020 images below are via GOAT

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One of the “Quai 54” Air Jordan 6 drops next week

Brandon King

The quite expansive lineup of “Quai 54” Jordan Brand shoes is headlined by a dual set of Air Jordan 6’s. There are two colorways: ”Sail/Total Orange-Gum Light Brown-Baroque Brown“ It is the former for which there is now a release date. They will release August 8, 2020 via the SNKRS application and will carry a $200 USD sticker price. Air Jordan 6 Sail/Black-Team Orange-Racer Blue CZ4152-101 $200 August 8, 2020

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