Check out this Air Max 90

This upcoming Air Max 90 combines denim and camouflage to produce its aesthetic. It features a white leather base overlaid with red camouflage and that with denim. On the rear is red rubber piece with “NIKE AIR” branding along with Air Max branding on the lateral side. The aforementioned upper sits atop a white midsole with black at the heel where the visible portion of the AIr Max unit is housed and a black and gum rubber outsole. At is currently stands, the only place to get these is on…

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“Indigo” Air Jordan 12 : Official Images

This Air Jordan 12 is known by two monikers- “Stone Blue” and “Indigo” and whatever you call it, it scheduled to make its retail debut this August. It does look very similar to the original ”Obsidian” colorway but rather than leather, sports features an indigo upper that will change over time. The “Indigo” or “Stone Blue” Air Jordan 12 is , for now, scheduled to release August 22 and will carry a $190 USD sticker price. Air Jordan 12 Stone Blue/Legend Blue-Obsidian 130690-404 $190 August 22, 2020 Grade School

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ASICS wins patent case against Chinese brand

ASICS recently scored a court victory against a Chinese brand that was attempting to use branding that drew more than a passing resemblance to ASCIS’s striped logo. The decision, rendered by the China National Intellectual Property Administration’s (CNIPA) Reexamination and invalidation Department invalidated a patent held by Qiaodan Sports Co. Ltd, was in conflict with ASICS’ pre-existing rights. The crux of the legal kerfuffle is a 2015 design patent awarded to Qiaodan Sports in April of that year for the visual ornamental attributes of one its sneakers, which included a…

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Recycled materials come on this Nike Air Force 1 Low

This Nike Air Force One is part of the brand’s “Move to Zero” initiative, which is their comprehensive sustainability plan which aim is to power facilities with 100% renewable energy and to run with net-zero carbon emissions. It sports an iron grey upper composed of recycled fabrics. White leather Swooshes adorn the lateral and medial sides. Volt branding shows up on the tongue label and rear heel overlay. The aforementioned upper sits atop a white speckled midsole and grey speckled rubber outsole. The release of this Air Force 1 Low…

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Both Union x Air Jordan 4 are officially unveiled

After their very well-received Air Jordan 1s in 2018, Union is now getting a crack at the Air Jordan 4. Like the 2018 collaboration, this will consist of a pair of colorways- an “Off-White/Brigade Blue-Dark Smoke Grey-Light Fusion Red” and a “Guava Ice/Light Bone-Brigade Blue-Light Fusion Red.” Both sneakers are built of a mix of suede and mesh. The suede was inspired by the thick and plush suedes found on Birkenstock sandals, while the mesh from old kicks of the 1980’s. The tongues are stitched and can be removed to…

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Initial Images of the Notre x Nike Dunk High

Nike and Chicago-based sneaker boutique Notre have joined forces to birth a pair of Dunk Highs- a “Pearl White/Blue Void-Grand Purple” and “Light Orewood Brown/Light Orewood Brown-White”. Both aesthetics sport leather uppers overlaid by shaggy suede, leather inners as well as dual branding on the tongues. Both of the Notre x Nike Dunk High are slated to release sometime during this upcoming holiday season at nike.com and select retail venues. Each pair will carry a $150 USD sticker price. Notre x Nike Dunk High Pearl White/Blue Void-Grand Purple $150 Holiday…

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This KD 13 is part of the brand’s upcoming “Peace, Love and Basketball” series. Black is the foundation for the upper of which is covered in flowers, peace symbols and basketball symbology. Transparent Swooshes, and smiley face and “LOVE”patches along with a period-specific KD logo on the heel completes the upper. The aforementioned upper sits atop a white midsole and white rubber outsole rounds out the aesthetic. The ”Peace Day” Nike KD 13 is scheduled to release sometime in September 2020 at nike.com and select retail venues; they will carry…

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“Laser Orange” Air Jordan 3 WMNS: Official Images

The “Laser Orange” is a new colorway of the Air Jordan 3 that is just for the ladies that is slated to make its retail debut later this summer. It sports a white leather upper with cement overlays at the toe and wrapping the heel. Laser orange shows up on the lower eyelets, tongue Jumpman and inner, with Jumpman branding on the heel closing out the upper. The aforementioned upper sits atop a white and laser orange midsole and a cement grey, white and later orange outsole. Air Jordan 3…

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“Banned” Nike Air Ship: Official Images

Marketing done right is an amazing tool that when wielded correctly. It can create lore that can shape buying habits for years to come. Such is the case with the Air Ship and the Air Jordan I, whose histories are forever intertwined. Though this story has been sussed out for several years, the Air Jordan I was never banned by the NBA; that shoe that actually was outlawed was the Air Ship. However a clever marketing campaign has not only netted Nike and Jordan Brand billions of dollars in the…

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The “Space Hippie” Nike Waffle Racer coming soon to this hemisphere

With its construction of recycled Grind materials, this Nike Waffle Racer part of the brand’s Space Hippie Collection. It sports a navy mesh upper with black suede overlays. Vapor Green Swooshes find homes on the lateral and medial sides. A hodgepodge of recycled materials is found wrapping the heel as well as on the tongue. A black midsole and a pink waffle rubber outsole completes the aesthetic. This Waffle Racer is already available across the pond but this is also soon expected to be the case on nike.com. Nike Waffle…

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