The Tar Heels now join Michigan as the second collegiate football program to don the iconic Jumpman logo. At halftime of tonight’s much anticipated UNC/Duke game, the man himself, Michael Jordan, made the announcement as he stood with Heel’s head football coach, Larry Fedora and members of the Carolina football team, all of which were wearing Jumpman emblazoned Carolina football gear.
“I’m happy to extend the Jordan Brand relationship not only for the game of basketball but for the game of football. I am extremely proud in terms of what Coach Fedora has done for the football team and I think bigger and better things are about to happen.” – Michael Jordan
“We’re excited to partner with Michael Jordan – the greatest athlete of all-time – to bring the Jumpman into the Carolina football program. Michael’s impact on the University of North Carolina and the sports landscape in this state is incredible. Our partnership will bring us a greater association with MJ and his brand on the football field moving forward.”
– Larry Fedora,UNC Head Football Coach
The UNC x Jumpman era debuts on the field September 2 in the Tar Heels’ home opener against the University of California.