It was reported last week that the major sneaker brands expressed no interest in the deal LaVar Ball pitched to them in that they would have to license his Big Baller Brand. “We said from the beginning, we aren’t looking for an endorsement deal, Mr. Ball said. ‘We’re looking for co-branding, a true partner. But they’re not ready for that because they’re not used to that model. But het, the taxi industry wasn’t ready for Uber either.” The Sports World is Forever Changed. Introducing Lonzo's 1st Signature Shoe: The ZO2…
Read MoreBig Baller Brand unveils Lonzo Ball ZO2 sneaker
