Like New Balance, Brooks and Nike, Hoka One One is getting involved in the effort against COVID-19. As part of its Front Line Give Back Program, the running apparel and footwear Brand is donating 5,000 pairs of sneakers to healthcare professionals at the forefront of the battle with the pandemic.
“Right now, front line medical workers are faced with a tremendous battle, and we are here to support them however we can. Their job is to save lives, which makes manufacturing and selling footwear seem trivial by comparison, but we hope by donating these shoes we can help provide some assistance and relief during this incredibly strenuous and demanding time.”Wendy Yang, President of Hoka One One
Retail venues across the country that sell Hoka One One shoes will be conduit to handing the shoes to healthcare workers.
Through one of its spokesmen, the Brand confirmed they would leave the the distribution of the shoes up to the discretion of the local retailers.