Houston Rockets’ all-star guard James Harden is square in Adidas’ crosshairs. The brand has reportedly offered Harden a 13 year deal worth $200 million in a major effort to pry him away from Nike. Harden’s deal with Nike expired recently and the brand has until the end of next week to match Adidas’ offer. Adidas spokesman Michael Ehrlich had this to say in s statement: “We’ve invited James Harden to join Adidas. We’re a brand of creators and he truly embodies what that means with his approach to the game,his…
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Conversation with OSD’s Sean “Paper Chasr” Williams on SOLEcial Studies
With another session of their wildly successful SOLEcial Studies program on the horizon, I sat down with one of the architects of the program, Sean”Paper Chasr” Williams. What prompted SOLEcial studies to be birthed and how did it happen? SOLEcial Studies was born out of a conversation with PENSOLE’s founder D’wayne Edwards back in 2010. He showed me and Dee that the content and discussions we have on the show actually had an educational value to them, and that we actually “teaching” people with each lengthy discussion we had. He…
Read MoreNike Sportswear “Sharpie Pack”
In 1997 the NBA told Penny Hardaway that his Foamposite Ones did not meet the uniform standards the league had in place at the time. So the young superstar solved the problem by taking a sharpie to his shoe and blacking out the “valleys” on the shoe. Penny was spotted wearing them during this past NBA All-Star weekend and now they will be available, as they are partnered up with an Orlando Magic inspired Penny VI as part of the “Sharpie Pack”. The will release July 4 for $500. While…
Read MoreJordan Brand reveals upcoming retros for 2016
Not letting ay grass grow under their feet, Jordan brand let the cat out of the bag on several upcoming retros for 2016. The released images are an Air Jordan I, two Air color ways of Air Jordan II, two colors of the IV, and rounding out the previews are two color ways of Air Jordan V lows and a new color of the Air Jordan XII. These are all slated for a spring release, so being so far out from the release, there is not concrete info on when…
Read MoreNike to become new outfitter for the NBA
Yesterday Nike and the NBA announced an eight-year global marketing and merchandising partnership that will make the Beaverton, OR based athletic company the official provider of oncourt apparel beginning in the 2017-18 season. This will also included an expanded WNBA presence at events around their All-Star game as well as throughout the season. In addition, Nike will also become a marketing partner of the NBA Development League (NBA D-League), engaging in seasonlong marketing activities with a major presence during the NBA D-League All-Star Game presented by Kumho Tire and the NBA…
Read MoreBasketball Fans, Pippen’s Back: Scottie Pippen’s Sneaker Legacy
I’ll leave all of the rave reviews and technical aspects of this shoe to the others, but I was shocked to see that Nike had decided to add a new (not a retro) sneaker to the Pippen line. Considering the fact that he hadn’t actually played an official NBA game in 11 years (those NBA All-Star Weekend Shootout appearances don’t count!!), it’s still refreshing for a fan like myself–who came of age during the heyday of the championship years of the 90’s Bulls–to be treated to a semblance of the 90’s/early 00’s when we could…
Read MoreUNC refreshes look and logo
Over the course of 18 months Nike and the University of North Carolina collaborated on a joint project to refresh the school’s logo and looks for all 28 of its varsity teams. “We are excited to once again partner with Nike, one of the most recognizable brands in the world, to help us refresh and refine our marks and logos,” said University of North Carolina Athletic Director Bubba Cunningham. “The changes are subtle, but they celebrate our history and create consistency as we further seek to distinguish ourbrand. This is…
Read MoreThe real deal on the “Oreo” Air Jordan VI low
The images of the “Oreo” Jordan VI lows that piqued so much interest and speculation , we now have the story behind them. For those of you who were already formulating your release day cop strategy will want to pump your brakes, as these are not scheduled for a retail release. The shoes were given to the Co-MVP of the recent 2015 Jordan Brand Classic, Allonzo Trier.
Read MoreAir Jordan XX9 gets the “Hare” Treatment
As Jordan Brand has been commemorating the partnership between Hare and Air, models such as the “Hare” VII’s and I’s have seen the light of day once more and there has also been the introduction of the “Lola Bunny” VII for girls. The commemoration continues with the “Hare” Air Jordan XX9. The upper features a big zag combination of bright mandarin, ink, white and light poison green that is taken from the pattern of the Air Jordan VII. There currently is no specific release date set for these, but they are…
Read MoreThe Infrared Air Max 90 Returns this spring
In news that is sure to make Air Max fans rejoice, the legendary Infrared colorway of the Air Max 90 is set to return May 16. Nike Air Max 90 OG “Infrared” Release Date: 05/16/15 Color: White/Cement Grey-Infrared-Black Style #: 725233-106 Price: $120
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