Tag: WNBA

Nike reveals WNBA All-Star PEs

Brandon King

While many of you were not paying attention, the WNBA season not only tipped off but is now at the All-Star segment of its 34 game campaign. For Nike, these games merely serves as a backdrop to promote and/or sell their products. The brand has revealed their Player Exclusives for the WNBA All-Star game- which included special versions of the Lebron XVI, Lebron XVI Low, KD 12, Kyrie 5 and the Kobe 4 Protro. Each of the model sports fluorescent colors “to bring visibility to the game’s participants.” Here is…

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Swin Cash named Pelicans VP

Brandon King

The New Orleans Pelicans have named Swin Cash to a front office position. According to initial reports by ESPN’s Zach Lowe , the former WNBA player and two-time NCAA champion with UCONN will assume the roles of vice president of basketball operations and team development. Cash will be scouting, assisting in the guidance of player development on and off the court and will take on other roles within the organisation. Cash was 15-year WNBA vet, a three-time WNBA champion and played in four All-Star games. After hanging up the sneaks…

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Dwyane Wade will pay fine for WNBA player wearing his shoes

Brandon King

Should Las Vegas Aces forward Tamera be fined for rocking Dwyane Wade’s Way of Wade sneakers on the court, Wade said he’d pick up the bill. Aaron Dodson of The Undefeated, tweeted Young wore the shoes in the Aces’ August 7 game against the Atlanta Dream. The WNBA, in a move of brilliance, warned her she would be fined $500 if she wears them again since she she doesn’t have a deal with the brand. After getting wind of this , Wade tweeted: Send that fine my way @tyoung11 Send…

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Nike to become new outfitter for the NBA

Brandon King

Yesterday Nike and the NBA announced an eight-year global marketing and merchandising partnership that will make the Beaverton, OR based athletic company the official provider of oncourt apparel beginning in the 2017-18 season. This will also included an expanded WNBA presence at events around their All-Star game as well as throughout the season. In addition, Nike will also become a marketing partner of the NBA Development League (NBA D-League), engaging in seasonlong marketing activities with a major presence during the NBA D-League All-Star Game presented by Kumho Tire and the NBA…

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