Sneaker resale platform GOAT has announced a partnership with Los Angeles Lakers’ forward Kyle Kuzma. According to BR Kicks ,Kuzma will be the company’s first brand ambassador. In the deal, Kuzma will represent GOAT on and off the court by rocking rare and highly sought after sneakers provided by GOAT.
Here is what Kuzma had to say about his deal with goat:
“GOAT has inspired me to start collecting more seriously and build my style around sneakers. People assume that, as an NBA athlete, you can get access to any kind of sneaker you want. When in reality, it’s hard to get the exclusive releases or shoes from the past, and feel confident they’re authentic. GOAT gives me a second chance at not only the limited releases I missed, but also the shoes I wasn’t able to afford growing up.”
We will see what Kuzma will break out on the court this season and will it rival PJ Tucker or even his new teammate, Lance Stephenson?