Houston Rockets’ all-star guard James Harden is square in Adidas’ crosshairs. The brand has reportedly offered Harden a 13 year deal worth $200 million in a major effort to pry him away from Nike. Harden’s deal with Nike expired recently and the brand has until the end of next week to match Adidas’ offer. Adidas spokesman Michael Ehrlich had this to say in s statement: “We’ve invited James Harden to join Adidas. We’re a brand of creators and he truly embodies what that means with his approach to the game,his…
Read MoreTag: nba
Nike Sportswear “Sharpie Pack”
In 1997 the NBA told Penny Hardaway that his Foamposite Ones did not meet the uniform standards the league had in place at the time. So the young superstar solved the problem by taking a sharpie to his shoe and blacking out the “valleys” on the shoe. Penny was spotted wearing them during this past NBA All-Star weekend and now they will be available, as they are partnered up with an Orlando Magic inspired Penny VI as part of the “Sharpie Pack”. The will release July 4 for $500. While…
Read MoreNike to become new outfitter for the NBA
Yesterday Nike and the NBA announced an eight-year global marketing and merchandising partnership that will make the Beaverton, OR based athletic company the official provider of oncourt apparel beginning in the 2017-18 season. This will also included an expanded WNBA presence at events around their All-Star game as well as throughout the season. In addition, Nike will also become a marketing partner of the NBA Development League (NBA D-League), engaging in seasonlong marketing activities with a major presence during the NBA D-League All-Star Game presented by Kumho Tire and the NBA…
Read MoreAdidas Debuts Crazylight Boost 2015 for NBA playoffs
Adidas has introduced the Crazylight Boost 2015. The shoe marks the first time a basketball shoe has made use of the company’s Primeknit technology. You will see the shoe in action this postseason on the feet of the Toronto Raptors’ Kyle Lowry, Atlanta Hawks’ Jeff Teague, and Memphis Grizzlies point guard Mike Conley.
Read MoreAir Jordan XX9 Playoff Pack
New colorways for the playoffs are nothing new, particularly with Jordan Brand and specifically the Air Jordan line and this year is no exception. This year we are treated to the Air Jordan XX9 in two new colorways just in time for the postseason festivities. Whether the white or the black upper is your weapon of choice, both feature Cool Blue and Photo Blue highlights. Completing the looks are a translucent blue outsole for the white version and a clear outsole for the black colorway. These will release later today…
Read More