After years of missteps, Under Armour may have gotten at least one thing right. Somehow the brand managed to sign Dwayne “The Rock” Johnson back in 2016 to birth a sportswear line called Project Rock. The brand and Rock was set to release a new collaborative sneaker but postponed the launch in lieu of the Jacob Blake shooting in Wisconsin. In statement Under Armour had this to say: We support all of those in sport who are currently demanding societal change across the United States and the globe.” The postponement…
Read MoreCategory: Under Armour
Under Armour seeking to end $280M deal with UCLA
Not even five years into its 15-year mega deal with UCLA, Under Armour is already looking to extricate themselves from the agreement. The Los Angeles Times’ Ben Bloch reported the Baltimore-based Under Armour has informed UCLA is wants to end the record-setting 15-year, $280 million dollar , which was the largest footwear and apparel sponsorship in college sports history, deal that was signed in 2016. Apparently UA’s impetus on cutting the agreement short stems from the company has not felt UCLA has not come through on agreed upon marketing benefits.…
Read More“Dub Nation” Under Armour Curry 7
The “Dub Nation” colorway has become a staple aesthetic of every one of Stephen Curry’s signature Under Armour sneaker, with his latest, shoe, the Curry 7 being no exception. It sports multiple blues across its synthetic upper with hints of volt. This upper sits atop a midsole that has multiple shades of blue split by a volt stripe. A white midsole completes the aesthetic. UA Curry 7 $140 December 13, 2019
Read MoreUnder Armour reveals Curry 7, UNDRTD colorway to drop November 1
Under Armour unveiled the 7th model of Stephen Curry’s signature earlier today. The first colorway has been monikered “UNDRTD”, a clear nod to the perception of Curry when he came out of Davidson. The sneaker depicted sports a grey, white and black upper that sits atop a white and bright red midsole and outsole. The Curry 7 is due to drop November 1.
Read MoreJoel Embiid signs multi-year sneaker deal with Under Armour
Philadelphia 76ers superstar Joel Embiid ended his sneaker free agency and made his signing with Under Armour official today. He’d previously been signed to Adidas and his deal ended with them September 30. Embiid stated that his reason for signing with the Baltimore-based brand was “bigger than basketball.” Embiid expounded on that sentiment in his first comments as an Under Armour athlete: “Basketball has given me everything, but it has to be bigger than basketball. That was the first thing that I said to Under Armour, and they were behind…
Read MoreUnder Armour and Julio Jones part ways
Atlanta Falcons’ wide receiver Julio Jones was rocking Air Jordans on the sidelines of the team’s preseason game. This may have been surprising because he has been , up,until that point, known as an Under Armour athlete. Well apparently that’s no longer the case. UA spokesman Dean Stoyer conformed to ESPN that Jones and the company have mutually parted ways. Although Jones’ deal had one more year remaining, the separation happened weeks ago, neither side publicly acknowledged the split and Jones continued wear Under Armour cleats and gloves in training…
Read MoreCBS Sports report: FBI subpoenaed University of Maryland and Kansas
This report from Kyle Boone of CBS Sports sheds some light on how some chicanery involving the University of Maryland, the University of Kansas, Adidas and Under Armour has now drawn the attention of the Federal Bureau of Investigation.
Read MoreNike to assume Under Armour’s 2020 MLB Uniform Deal
The rich get richer. NIke currently has uniform deals with the NBA and the NFL and according to a Sports Business Journal report, the Beaverton, Oregon based sports giant is closing in on the completion of an agreement to take over Under Armour’s upcoming Major League Baseball uniform contract. UA inked a ten-year deal in 2016 to become the official supplier of on-field unis for Major League. In 2017 the agreement was moved up to 2019, but in mid-April the date was again altered, this time to 2020. By no…
Read MoreWarriors serve Rockets 41-point beatdown in game 3
It certainly seems the talk of Stephen Curry’s basketball demise was greatly exaggerated. He had seemingly been out of rhythm over the past few games, and at least offensively, had not resembled the Stephen Curry we have grown accustomed to being amazed by. Curry had 35 points as his Golden State Warriors laid the smack down on the Houston Rockets 126-85 in Game 3 of the Western Conference Finals. After a close opening quarter, the Warriors distanced themselves and took the first step in seizing control of the game with…
Read MoreStephen Curry out for Game 1; May see limited role for Game 2
With the timetable moved up for his eventual return, there was speculation that Stephen Curry may be available for Game 1 of their series against the New Orleans Pelicans. According to Warriors’ Head Coach Steve Kerr, the two-time MVP will not play in Game 1, but is likely to make his return Tuesday for Game 2. He added that Curry could be on a minutes restriction or even come off the bench. Steph will not play tonight … very likely to play Game 2, according to Kerr — Colin Ward-Henninger…
Read More