An initial look at the Under Armour Curry Fox 1 

Sacramento Kings guard De’Aaron Fox was the first signing to Stephen Curry’ Under Armour sub-brand. Initial images of Fox’s rookie sneaker, the Fox 1 have come to light. The black-based colorway sports a leather and mesh upper. A Fox logo is perched atop the tongue surrounded by a purple fur collar; the same logo is also found on the insoles. Curry branding can be seen on the lateral side and the toe.  Underneath the aforementioned upper resides a Flow midsole and rubber outsole. ‘ZSn More information to come on these…

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PE Corner : Sabrina Ionescu unveils another Sabrina 2 PE

Sabrina Ionescu introduced the world to another player’s exclusive edition of her very popular Sabrina 2 silhouette.  They sport a vibrant green mesh upper accompanied by that of grey at the toe, eye rows, and at the rear heel. Iridescent Swooshes adorn the lateral sides, with smaller branding taking its place on the medial side.  Underneath the aforementioned upper resides a mint green midsole and matching rubber outsole.  At this juncture, all indications are that these will remain locked away from the public in the land of Player Exclusives.  images…

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PE Corner: Stephen Curry’s Team USA Curry 12

Stephen Curry introduced the world to a never-before-seen colorway of what speculated to be his next signature sneaker.  The sneaker wqw spotted in two colorways-a navy navy-based look as well as that of white. Both colorways feature red lateral support rails, heel counters and pull tabs. Both also display the Curry logo on the tongue; the branding on the white pair being red, while that of the navy ads white in addition to red.  Underneath both respective uppers resides what is presumably a Flow midsole and white rubber outsoles.  If…

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“Father to Son” Under Armour Curry Flow 10 coming June 9

This upcoming Curry Flow 10 pays homage to the men of the Curry family. It sports a wolf grey upper with black showing up on the tongue and laces with gold present on both of the branded pull tabs, as well as the Curry logo on the lateral lower heel. Underneath resides a hint of the Flow cushioned midsole with a white rubber outsole that wraps both sides of the foot. The “Father to Son” Under Armour Curry Flow 10 is scheduled to debut June 10 at underarmour.com and select…

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An initial look at the “Chicago” Air Jordan 1 Low Golf

In addition to the previously reported “Wolf Grey” , there will be a “Chicago” version of the Air Jordan 1 Low Golf that you can take to the putting greens. It sports the familiar white leather foundational layer overlaid with that of red in those familiar areas, with Black Swooshes on the lateral and medial sides. On the tongue is branded with a Jumpman and “GOLF”, along with a Wings logo on the rear heel. Below is a white midsole and red golf-inspired traction outsole. The “Chicago” Air Jordan 1…

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Under Armour partners with KY Boys and Girls Club to donate over 5000 shoes

Owensboro,Kentucky’s Cliff Hagan Boys and Girls Club is going to give away 5,500 pair of shoes, all due to Under Armour. According to the club, the Baltimore-based athletic company had some extra shoes that they needed to get rid of and contacted the non-profit. Hagan has contacted local youth-serving and other non-profits to see if they need shoes. Cherie Varner and Lynne Whittaker of Fresh Start For Women and Children , who received some of the shoes had this to say: And she called us and she said, ‘hey we…

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An initial look at the “Court Purple” WMNS Air Jordan 1 High OG

This women’s-specific colorway of the Air Jordan 1 looks visually very similar to the OG “Metallic Purple” colourway. It sports a white leather upper accented with court purple at the lateral and medial Swooshes, tongue labeling, the satin at the collar and Wings logo. Below that upper resides a white midsole and a court purple rubber outsole. The”Court Purple” WMNS Air Jordan 1 High OG is scheduled to release in women’s preschool and toddler sizing June 3. Pricing information has not been disclosed at this juncture.

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UA projects that demands for sneakers and face masks will drive revenue

By Uday Sampath, Reuters Under Armour Inc <UA.N> <UAA.N> forecast its annual revenue above Wall Street expectations on Friday, as a pandemic-driven trend to exercise outdoors resulted in a surge in demand for running shoes and face masks. The Baltimore-based company’s shares rose as much as 11.6%, after it also decided to sell its MyFitnessPal health tracking platform for $345 million to private equity firm Francisco Partners. As gym attendance drops due to the chance of the coronavirus spreading more in confined spaces, more people have opted to go running…

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Dwayne Johnson unboxes Project Rock 3

The Project Rock 3 is the newest sneaker from Under Armour and The Rock. The trainer was initially set to launch August 27 but in lieu of the shooting of Jacob Blake, The People’s Champ and Under Armour decided to push back the release. Here is the man himself unveiling them on his instagram account.

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The Rock and Under Armour delays launch of upcoming sneaker

After years of missteps, Under Armour may have gotten at least one thing right. Somehow the brand managed to sign Dwayne “The Rock” Johnson back in 2016 to birth a sportswear line called Project Rock. The brand and Rock was set to release a new collaborative sneaker but postponed the launch in lieu of the Jacob Blake shooting in Wisconsin. In statement Under Armour had this to say: We support all of those in sport who are currently demanding societal change across the United States and the globe.” The postponement…

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