Gordon Hayward’s ANTA GH1- A first look

Back in October of 2018 it was reported that Boston Celtics forward Gordon Hayward had signed a deal with Chinese footwear brand ANTA. A clause in Hayward’s deal with Nike allowed the Swoosh to match any offer he received. They opted not match the ANTA offer and he joined the roster of the brand’s athletes. Images of the Hayward’s first shoe with ANTA have leaked and there are 4 colorways of the silhouette- three Celtics-themed colorways ( black/white/green, white/grey/green, and green and grey) and a Christmas colorway featuring snow flakes…

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Gordon Hayward officially signed to Anta

A little over two weeks ago, we covered Boston Celtics small forward Gordon Hayward had signed a four year sneaker and apparel offer sheet with Chinese brand Anta. A match clause in, at the time, deal with Nike allowed them up to ten business days to match Anta’s offer. Nike chose to decline to match and Hayward announced Monday that he was not only officially signed with the brand but that a signature shoes is to release next fall. New season. New beginnings. I'm excited to announce my partnership with…

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SOLEcial Studies fall 2015 registration now open

Obsessive Sneaker Disorder’s SOLEcial studies class has paved the way for many people’s entrance into the footwear industry. The 8 week course stretches the participants’ conceptions of the footwear industries and builds a sturdy foundation upon which a career in the footwear field can be built. The registration for the fall session, which commences October 13,2015,  is now open. Interested parties can apply here through eventbrite. If you have questions about the class ask away at info@osdlive.com.  

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