Tag: Adidas

Ole Miss Is Leaving Nike for Adidas in Massive 7-Year Deal Worth More Than $20 Million Per Year

Brandon King

The Nike era at Ole Miss appears to be coming to an end. The Rebels are set to leave Nike and join Adidas beginning in 2027 as part of a reported seven-year agreement worth more than $20 million annually, according to reports. The deal is expected to run from July 1, 2027 through 2034, bringing an end to Ole Miss’ relationship with Nike that dates back to 1999.  And this isn’t simply an apparel switch. The reported Adidas agreement is expected to include significant NIL commitments for Ole Miss athletes,…

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BREAKING: Donovan Mitchell Signs New Multiyear adidas Extension, D.O.N. Issue 10 Confirmed

Brandon King

Cleveland Cavaliers star Donovan Mitchell and adidas are keeping their signature partnership going. Mitchell has signed a new multiyear contract extension with adidas, a deal that will carry the All-Star guard into his 10th signature shoe with the brand. The milestone puts Mitchell in an exclusive group of just seven active NBA players to reach 10 signature shoes with the same footwear company. And the next chapter will extend beyond basketball and sneakers. D.O.N. Issue 10 Is Coming Mitchell’s new agreement means the D.O.N. signature line will continue through a…

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BREAKING: Olivia Miles Joins adidas Basketball After Winning WNBA Rookie of the Year

Brandon King

“Saw that coming.” adidas Basketball is officially welcoming Olivia Miles to its basketball roster. The announcement comes just hours after Miles was unanimously named the 2026 Kia WNBA Rookie of the Year, capping a record-setting first season with the Minnesota Lynx. Miles averaged 19.8 points, 6.0 assists and 4.7 rebounds per game while shooting 49.2% from the field, 38.8% from three and 87.0% from the free-throw line. She also set WNBA rookie records for total points (790) and 20-point games (22). Now, she’s adding a major sneaker endorsement to an…

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adidas Harden Vol. 10 “Ray” PE Is Available Now — But There’s a Catch

Brandon King

The latest James Harden player-exclusive is officially up for grabs. The Harden Vol. 10 “Ray” PE is available now exclusively through the adidas CONFIRMED app, giving sneakerheads a chance to secure a pair inspired by Harden’s on-court style. Unlike a traditional wide release, the “Ray” PE is being offered through a CONFIRMED draw, meaning entering does not guarantee a purchase. 🔥 What We Know The Harden Vol. 10 continues adidas Basketball’s latest chapter with the NBA superstar, while this “Ray” PE adds another limited-edition option for collectors and Harden fans.…

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“Dark Brown/Frozen Green” Pharrell x adidas Adistar Jellyfish Official Photos Revealed

Brandon King

Pharrell Williams and adidas are preparing another bold addition to the VIRGINIA Adistar Jellyfish lineup. The Pharrell x adidas Adistar Jellyfish “Dark Brown/Frozen Green” has officially surfaced in detailed imagery, giving sneaker enthusiasts their best look yet at the upcoming colorway. The latest Jellyfish takes a noticeably darker approach than some of the silhouette’s previous releases. A Dark Brown base dominates the upper, while off-white and neutral elements provide contrast throughout the shoe. Bright Frozen Green accents add a vibrant pop to the layered, sculptural design. The colorway first gained…

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OFFICIAL LOOK: Anthony Edwards’ adidas AE 3 Is Ready for Takeoff

Brandon King

The adidas AE 3 has received another official look, giving sneaker fans a closer look at the Minnesota Timberwolves superstar’s third signature basketball sneaker with the Three Stripes.  The AE 3 continues the evolution of Edwards’ footwear line while introducing a noticeably different design language. The low-cut silhouette features a mesh-based upper and aggressive sidewall detailing, with arrow-inspired structures replacing the honeycomb cage of the AE 1 and the fang-like elements seen on the AE 2.  Performance-wise, adult versions are expected to feature adidas’ Lightstrike cushioning, while the shoe’s overall…

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Anthony Edwards Officially Unveils the adidas AE 3 in Manila

Brandon King

Anthony Edwards has officially entered the next chapter of his signature sneaker line. During his overseas tour in Manila, Philippines, Edwards unveiled the adidas AE 3, giving fans their first official look at his third signature basketball sneaker with adidas. The debut featured a striking “Bliss Blue” colorway, with the shoe continuing the aggressive, performance-focused aesthetic that has become synonymous with Edwards’ signature line. The adidas AE 3 “Bliss Blue” is currently expected to release September 15, 2026, with a reported retail price of $130. With Ant’s popularity continuing to…

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Tracy McGrady and adidas Bring Back Legendary ABCD Camp After 20-Year Hiatus, Debut Exclusive Crazy Energy PEs

Brandon King

One of basketball’s most influential grassroots showcases is officially back. After a 20-year hiatus, Tracy McGrady has partnered with adidas to revive the iconic ABCD Camp, the elite high school basketball event founded by legendary basketball executive Sonny Vaccaro. The camp has long been regarded as one of the sport’s premier proving grounds, helping showcase future NBA stars before they reached the professional ranks. The return of ABCD Camp marks a significant moment for adidas Basketball, reconnecting the brand with one of the most recognizable names in grassroots basketball while…

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Jaylen Brown Says Kobe Bryant Inspired Him to Launch 741 After Walking Away From Nearly $50 Million in Endorsement Deals

Brandon King

Boston Celtics star Jaylen Brown says his decision to launch his own brand, 741, came after walking away from nearly $50 million in endorsement deals, a move inspired in large part by the late Kobe Bryant. Speaking about the decision, Brown explained that turning down lucrative offers wasn’t about rejecting money—it was about pursuing ownership and building something with long-term value. “I passed on almost $50 million worth of deals in order to start something on my own. Not because I didn’t like money, those type of deals didn’t work…

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Sophie Cunningham’s First adidas Signature Retail Release Arrives July 24 with the Crazy Energy PE

Brandon King

Sophie Cunningham is officially getting her first retail sneaker release with adidas. The Phoenix Mercury guard’s adidas Crazy Energy Player Exclusive (PE) is set to hit shelves on July 24 with a retail price of $120, marking a milestone in Cunningham’s growing partnership with the Three Stripes and adding another notable WNBA athlete to adidas Basketball’s expanding roster of player-exclusive releases. The vibrant colorway features a bold pink gradient upper that transitions from a lighter shade in the forefoot to a deeper hue toward the heel. Black accents on the…

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