Nike Basketball and Japanese brand atmos have joined forces to birth this collaborative edition of the Lebron 18 Low. The “Sakura” sports a gridded pastel upper with a floral Sakura Swoosh that is an homage to the cherry blossom season. Below this upper resides resides full-length Reax foam , a heel Max Air unit and a translucent outsole. The “Sakura” atmos x Nike Lebron 18 low is expected to release sometime in the coming months at nike.com and select retail establishments. Atmos x Nike Lebron 18 $TBA later in 2021
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“Midnight Navy” Nike Total Max Uptempo : Official Images
The “Midnight Navy” Nike Air Total Max Uptempo will make its very soon, after making its last retail run in 2009. Like its progenitors it will sport a white leather upper with midnight navy showing up on the lateral and medial Swooshes, tongue tops, under trim, forefoot branding and rear pull tabs and inner. Below this upper resides a white midsole that is home to the full-length Max-Air unit and a white and midnight navy rubber outsole. The release of this 1990’s Nike basketball classic is imminent at nike.com and…
Read MoreIntroducing the Nike KD14
The upcoming spring/summer of 2021 will serve as the backdrop for the retail debut of the KD 14. The most prominent feature on the upcoming 14 is the return of midfoot strap, something that has been absent from the line since the KD VII. A medial cage is also present that is designed to stabilise and provide lockdown at the midfoot. Below this upper is a midsole that houses a full-length Zoom Air Strobel and a rubber outsole. The Nike KD 14 will feature two debut colourways, a black and…
Read MoreNike lawsuit ends after company agrees to recall “Satan Shoes”
from Reuters: Nike Inc says a Brooklyn company that made “Satan Shoes” in collaboration with rapper Lil Nas X has agreed to voluntarily recall the footwear, as part of a legal settlement with the athletics giant. The settlement with MSCHF Product Studio Inc resolves a trademark infringement lawsuit that Nike filed last week over the black-and-red, devil-themed sneakers, which carry the Nike “swoosh” logo and quickly sold out at $1,018 a pair. Satan Shoes are customised versions of the Nike Air Max 97 sneakers, with midsoles purporting to contain a…
Read MoreNike and FedEx amongst companies who paid no income tax since 2018
From Marc Bain of qz.com: Despite raking in billions in earnings, Nike, FedEx, and two dozen other public companies have paid no federal corporate income tax in the US since 2018, according to a study by the Institute on Taxation and Economic Policy, a Washington-based research organization. The behavior continues what ITEP describes as a decades-long trend of companies finding ways to avoid taxes through legal loopholes such as deductions and exemptions. The 2017 tax bill enacted by former US president Donald Trump, which slashed the top corporate tax rate from 35%…
Read MoreCheck out the Space Jam 2 trailer
Whether people like it or not, Space Jam 2 is happening. The sequel to the Micheal Jordan-starred 1995 original features Lebron James and is intended to introduce the franchise to a new generation of fans. The official trailer was finally released Saturday morning. Check it out below: Space Jam 2: A New Legacy premiers July 16.
Read MoreEx-Nike executive’s son abused discount for sneaker business ( shocking)
Allegedly Joe Hubert, the son of former Nike executive Ann Hubert not only used a family discount to obtain stock for his sneaker reselling business. Mr. Hubert’s activity was reported to the company on multiple occasions but, nothing was ever done. Anyone who has been employed by the aforementioned company will not be appalled at the torpidity displayed, as that this is just the latest and highest-profile example of a repugnant culture that exist not only there but in most companies- the rules only apply to certain people. This article…
Read MoreAn initial look at the Stingwater x Dunk Low SB
Later in 2021 this Dunk Low SB, the footwear fruit of a collaboration of Daniel Kim’s Stingwater brand will make its retail debut. It sports a red leather foundational layer overlaid with safari-esque patterns at the toe, eyerow and wrapping the heel. On the lateral side Stingwater branding is seen in on the lateral side, along with a small reversed Swoosh. Underneath the upper a translucent midsole and outsole is found, completing the aesthetic. Stingwater x Nike Dunk Low SB $TBA Later in 2021
Read MoreCheck out the Nike Zoom GT Cut
This summer will see the retail debut of a new performance silhouette from Nike Basketball called the Zoom GT Cut. The debut colourway sports a white and red upper constructed of an open mesh, overlaid by nylon panels. A white-bordered and incomplete Swoosh adorns the lateral sides, with the branding showing up in red on the medial forefoot and of a black reverse variety on the medial heel. Below this upper resides a midsole that contains React cushioning in the heel and a translucent outsole. The release of the Nike…
Read MoreAn initial look at the “Weatherman” Kyrie 7
The “Weatherman” colourway debuted, and was very well received, back in 2011 on the KD IV, and it appears his friend and fellow Brooklyn Nets star Kyrie Irving will adopt the theme for his current signature shoe, the Kyrie 7. The green background is inspired by the green screens that display the graphics behind meteorologists. On the aforementioned layer a heat-map pattern is found, along with black-bordered Swooshes on the lateral and medial sides and other detailing of the same hue. Below this upper resides a black midsole with a…
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