To commemorate Stephen Curry’s MVP season, Under Armour is releasing this special colorway of the Curry One. This colorway features a white to black gradient upper; gold Under Armour and Curry logo detailing round out this package. The Curry One “MVP” releases tomorrow, June 13,2015 in limited numbers.
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Jordan Brand reveals upcoming retros for 2016
Not letting ay grass grow under their feet, Jordan brand let the cat out of the bag on several upcoming retros for 2016. The released images are an Air Jordan I, two Air color ways of Air Jordan II, two colors of the IV, and rounding out the previews are two color ways of Air Jordan V lows and a new color of the Air Jordan XII. These are all slated for a spring release, so being so far out from the release, there is not concrete info on when…
Read MoreNike to become new outfitter for the NBA
Yesterday Nike and the NBA announced an eight-year global marketing and merchandising partnership that will make the Beaverton, OR based athletic company the official provider of oncourt apparel beginning in the 2017-18 season. This will also included an expanded WNBA presence at events around their All-Star game as well as throughout the season. In addition, Nike will also become a marketing partner of the NBA Development League (NBA D-League), engaging in seasonlong marketing activities with a major presence during the NBA D-League All-Star Game presented by Kumho Tire and the NBA…
Read MoreE:60 Never Walk Alone
Though some people see shoes as merely a disposable item to be purchased, beat up and purchased again( and in most ways that is an accurate description of them). However, there are many instances where shoes transcend their original purpose and exact a real and lasting impact on people. For Jack, the CP3 VII AE will a special place in his life and illustrates how at times sneakers are so much more than leather and rubber. https://www.youtube.com/watch?v=_EMp_XbgsqY
Read MoreAdidas Debuts Crazylight Boost 2015 for NBA playoffs
Adidas has introduced the Crazylight Boost 2015. The shoe marks the first time a basketball shoe has made use of the company’s Primeknit technology. You will see the shoe in action this postseason on the feet of the Toronto Raptors’ Kyle Lowry, Atlanta Hawks’ Jeff Teague, and Memphis Grizzlies point guard Mike Conley.
Read MoreUnder Armour Curry One “MI30” Now Available
The MI:30 is the latest edition of the first signature shoe for Golden State Warriors star Stephen Curry. A black and grey upper with a reflective Under Armour logo and “SC” branding at the heel and the lateral toe sits atop a layer of what UA terms charged cushioning and a grey and white midsole. The MI30 Under Armour Curry One is currently available at Foot Locker and online.
Read MoreAir Jordan XX9 Playoff Pack
New colorways for the playoffs are nothing new, particularly with Jordan Brand and specifically the Air Jordan line and this year is no exception. This year we are treated to the Air Jordan XX9 in two new colorways just in time for the postseason festivities. Whether the white or the black upper is your weapon of choice, both feature Cool Blue and Photo Blue highlights. Completing the looks are a translucent blue outsole for the white version and a clear outsole for the black colorway. These will release later today…
Read MoreMaking A Difference: Footwear with a Cause
While Kenton Lee was in Kenya in 2007 to work with 140 orphaned children affected by HIV/AIDS , he observed that many children either did not have shoes or had cut the toe box so the ones that had would fit. Speaking with the director the orphanage, Lee found out that shoes were not being donated to the little ones, he decided to do something about it and founded Because International. Their aim is to work with those in extreme poverty and make their dreams come to fruition. The idea…
Read MoreNike AirMax2 CB Obsidian/Gym Red White
The classic AirMax2 CB makes another appearance in this new colorway. This rendition features an obsidian nubuck upper, with red accents comprising the branding on the heel,lateral rear, outsole and behind the tongue. A white midsole and outsole complete the package. You will be able to get your hands on these when they release tomorrow online and at retailers. images via footlockerunlocked
Read MoreNike Pays Homage to UCONN’s 10th National Title
With their 63-53 victory over Notre Dame, the UCONN women’s basketball team, with Geno Aruiemma at the helm, claimed their 10 national title. For the Husky fans, the official T-shirt from Nike, available at nike.com at the conclusion of the title game. The navy shirt reads “TRADIO10N” in red across the front,and is inspired by Coach Auriemma’s favorite quote,”Tradition never graduates. For the victory parade, members of the Husky squad rocked a custom Kobe Emerge Hyper Elite Hoodie as well as an iD version of the Kobe X in…
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