Obsessive Sneaker Disorder’s SOLEcial studies class has paved the way for many people’s entrance into the footwear industry. The 8 week course stretches the participants’ conceptions of the footwear industries and builds a sturdy foundation upon which a career in the footwear field can be built. The registration for the fall session, which commences October 13,2015, is now open. Interested parties can apply here through eventbrite. If you have questions about the class ask away at info@osdlive.com.
Read MoreTag: Adidas
James Harden getting those last Air Jordan wears in
Plenty of people wear Air Jordan’s and the other day James Harden was one of them. However as those masses of people do not have major endorsement deals with rival brands as Harden does. Harden was spotted as he came out of a movie theatre wearing some Air Jordans. Although the 13 year $200 million the James Harden signed back in August of this year does not go into effect until October 1, this is such a bad look on multiple levels. The shiny new signing, who will be one…
Read MoreHarden set to sign with Adidas; Nike not matching offer
It appears James Harden signing with Adidas is likely to become a reality. Although Nike has until the end of this week officially to match Adidas’ 13 year, $200 million offer but sources say the Swoosh is reticent about tying up that kind of jack with one player when they are looking at having to sign several other star players.
Read MoreDerrick Rose shows upcoming DRose 6 on Facebook
Earlier today Chicago Bulls star guard Derrick Rose gave the world a look at the latest model in his signature line. The sneaker appears in a most black with red accenting on the tongue as well as the logo on the back. These are currently slated for a fall release. What are you thoughts on this upcoming sneaker?
Read MoreJames Harden offered massive contract with adidas
Houston Rockets’ all-star guard James Harden is square in Adidas’ crosshairs. The brand has reportedly offered Harden a 13 year deal worth $200 million in a major effort to pry him away from Nike. Harden’s deal with Nike expired recently and the brand has until the end of next week to match Adidas’ offer. Adidas spokesman Michael Ehrlich had this to say in s statement: “We’ve invited James Harden to join Adidas. We’re a brand of creators and he truly embodies what that means with his approach to the game,his…
Read MoreConversation with OSD’s Sean “Paper Chasr” Williams on SOLEcial Studies
With another session of their wildly successful SOLEcial Studies program on the horizon, I sat down with one of the architects of the program, Sean”Paper Chasr” Williams. What prompted SOLEcial studies to be birthed and how did it happen? SOLEcial Studies was born out of a conversation with PENSOLE’s founder D’wayne Edwards back in 2010. He showed me and Dee that the content and discussions we have on the show actually had an educational value to them, and that we actually “teaching” people with each lengthy discussion we had. He…
Read MoreNike to become new outfitter for the NBA
Yesterday Nike and the NBA announced an eight-year global marketing and merchandising partnership that will make the Beaverton, OR based athletic company the official provider of oncourt apparel beginning in the 2017-18 season. This will also included an expanded WNBA presence at events around their All-Star game as well as throughout the season. In addition, Nike will also become a marketing partner of the NBA Development League (NBA D-League), engaging in seasonlong marketing activities with a major presence during the NBA D-League All-Star Game presented by Kumho Tire and the NBA…
Read MoreAdidas Debuts Crazylight Boost 2015 for NBA playoffs
Adidas has introduced the Crazylight Boost 2015. The shoe marks the first time a basketball shoe has made use of the company’s Primeknit technology. You will see the shoe in action this postseason on the feet of the Toronto Raptors’ Kyle Lowry, Atlanta Hawks’ Jeff Teague, and Memphis Grizzlies point guard Mike Conley.
Read MoreCould Michigan be leaving Adidas for Nike or Under Armour?
It has been eight years since the University of Michigan left the Swoosh for Adidas, and having the largest known brand contract in the nation, which is $8.8 million, the Wolverines are contemplating making a changes. Michigan athletic director Jim Hackett, in a sit down conversation with students Wednesday, said the department was conside: Going back to Nike going to Under Armour remaining with Adidas As reported by The Michigan Daily, in his efforts to make a quality decision Hackett has canvassed students, spoken to former Wolverine players now in…
Read MoreAdidas, The Boston Athletic Association, and Marathon Sports partner up to open the first Run Base in the U.S.
Yesterday Adidas and the Boston Athletic Association (B.A.A.), who organizes the Boston Marathon, announced the the launch of the Boston Marathon RunBase in conjunction with Marathon Sports, Inc. This Adidas exclusive location is the first of its kind and will open its doors in mid-April and it is just steps from the race finish line. The unique state-of-the-art running hub will celebrate the Boston Marathon all year long. It will feature displays created by the B.A.A. drawn up from its archives. It will be filled with exhibits and historic photos…
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