As reported by Nick Depaula of The Vertical, Adidas has added Kristaps Porzingis to its roster of players. The Knicks’ power forward indicated that he received offers from several sneaker companies , but ultimately whitled it down to the Swoosh and the Three Stripes. He decided on Adidas because they offered him a better deal, which will pay him between $3 million and $6 million per year. “All I can say is both Nike and Adidas are first-class companies. I would be lucky to align myself with either one. The…
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Adidas’ “Speedfactory” coming to the U.S.
Late last year Adidas announced the creation of its new “Speedfactory. The purpose of this cutting edge facility is to manufacture products quickly and is operated mostly by robots. As head of technology innovation at Adidas, Gerd Manz said to reporters: Our consumers become more challenging and demanding…Customization to markets and individuals will become the norm. The same high tech facility will now also have a home in Atlanta, Georgia. This new location will be a massive 74,000 square feet, which makes it 1.5 times the size of a football…
Read MoreSketchers facing lawsuit…..Again
Sketchers is in familiar territory and by that meaning they are getting sued by someone, and it is a familiar foe: Adidas. The Three Stipes levied a lawsuit against Sketchers in Sepetmber of 2015 for it’s “unlawful behavior” over mimicked designs of the their Stan Smith sneaker with their Onix shoe, which is a carbon copy of the Smith. That case is ongoing and Adidas has received a temporary injunction. Monday, Adidas America slapped Sketchers with a lawsuit. The suit alleges the Manhattan, California footwear company is selling shoes, an…
Read MoreAdidas 3-D printed sneakers: Tailor made for your feet
Cushioning tailored to your foot? Is this crazy, pie-in-the-sky talk? No, according to Adidas; as a matter of fact, the company says this is the future of footwear purchases. Adidas recently unveiled its Futurecraft 3D shoe, a runner with a 3-D printed midsole. The footwear maker says the midsole can be tailored to fit the cushioning needs of the wearer. To accomplish this, clients will run on a special treadmill equipped with foot scanning technology which relays that information to a computer that will fabricate a design for the personalized…
Read MoreDamian Lillard debuts the likely Lillard 2 before Clippers game
In warm-ups before the December 1 game against the Los Angeles Clippers, Damian Lillard didn’t have on the Lillard 1. He was rocking a new silhouette that is thoughts likely to be next model in his signature line. The sneaker , which appears to have a slightly higher collar that of his predecessor, features a white upper which black accents on the midfoot near the laces. It also has red and black hues on the heel with the Lillard “0” logo as well. It also appears to have a gum…
Read MoreAdidas has confirmed release date for next Yeezy Boost kicks
Adidas Originals has cemented the release details for the upcoming Yeezy Boost. From their Twitter feed: The Yeezy Boost 350 releases November 14. An exact colorway is not known. We will pass along more information regarding this release as it becomes available.
Read MoreThe UFC and Reebok: A match not made in heaven
As most fight fans know, the UFC and Reebok signed a six year, $70 million deal late last year. By and large this arrangement has been riddled with problems and ridicule,from not only fight fans , but the fighters themselves. The arrangement has been a colossal flop for both sides, as it has made Reebok appear incompetent and UFC, even more greedy and dictatorial towards its fighters. Fighters have claimed this deal has cost them thousands of dollars, as it no longer allows the 3rd party sponsorships. When longtime cut…
Read MoreJames Harden kicks Adidas in the groin (AGAIN!) at NBA Media Day
James Harden’s signing of a 13 year,$200 million has been extensively covered and well documented. Also extensively covered and just as well documented has been Harden’s inability,or unwillingness, to not wear the competition’s footwear. Once more the Adidas pitchman put himself in the completely avoidable position of being photographed in a pair of Nikes. This time it took place at NBA media day where he took a photograph with teammate Dwight Howard in a pair of Nike Zoom Run the One. Here is the picture: I wonder how he will…
Read MoreNike Hyperchase Premium “Solar Blue”
The Zoom Hyperchase is the sneaker most closely associated with Rockets’ guard James Harden when get paid to rock the Swoosh (though he now does so for free, much to Adidas’ chagrin) is set to come to retail. As the name implies, the solar blue hue is the star of this sneaker, as it comprises the entirety of the upper, along with reflective swooshes on its medial and lateral sides. A white speckled midsole and clear outside round out this package. Although there is no stated release date it’s believed…
Read MoreJames Harden steps out on Adidas…AGAIN!!
To most people, adhering to a stipulation not to wear the competition’s gear in a $200 million endorsement deal you recently signed would be easy. Well James Harden is not most people. For the second time in a week, Adidas’ newest pitchman has been spotted rocking the Swoosh. He was spotted in New York City in a pair of of Grey, Black and Orange Roshe Runs. Harden says that he’d ironed things out with the Three Stripes after the previous footwear gaffe but it remains to be seen how Adidas…
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