Category: Sneakers

First Look at the Off White x Nike Air Max 90 “Desert Ore”

Brandon King

This “Desert Ore” colorway will be the latest addition to the Off White x Nike Air Max 90 collection. The sneaker features a desert ore upper with hyper crimson branding on the lateral and medial sides, with the medial side swoosh sporting Off-White’s signature text. The deconstructed tongue sports the label on the top lateral side. The multi-material upper sits atop a desert rose midsole and outsole. The Off-White x Nike Air Max 90 “Desert Ore” is expected to release later in 2018 or early 2019 at select Nike Sportswear…

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“Rookie of the Year” Air Jordan Legacy 312 Official Images

Brandon King

Don C’s Jordan Legacy 312 joins the Air Jordan I in drawing its inspiration from the threads MJ rocked when he accepted the Rookie of the Year Award. This 312, like the aforementioned Air Jordan I, is outfitted in a gold harvest, black, and sail color blocking with contrasting splashes of red. Elephant print overlays at the midfoot on the both the medial and lateral sides of the shoe and a forefoot strap with “NIKE” across it completes the look of the upper. A two-tone sail and baroque brown midsole…

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Asics using robots to produce sneakers faster

Brandon King

Asics plans to institute a myriad of robots to a plant in Japan that will allow the company more quickly respond to ever-changing consumer trends and ultimately get its shoes on store shelves faster. Next spring up to a third of the production a factory in Tottori Prefecture will be automated. The robots will stitch the upper to the sole and will be used for the Onitsuka Tiger line and for walking shoes. This automation process will cut in half the number of workers needed. To keep labor costs under…

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Lonzo Ball reveals second BBB shoe

Brandon King

Big Baller Brand is unveiling the next sneaker in the ZO2 collection. Named the “ZO2.19”, it will worn by Lonzo Ball during his upcoming second NBA campaign. There are three initial colorways of the ZO2.19. The “New White” and ”Lilac” colorways feature a  reinforced spacer mesh base with overlays of suede and then leather.  The multi-colored “Madagascar” substitutes more leather in place of the suede overlays. According to the brand the mesh aims to be “strong enough to never blow out.” Present on the upper is a forefoot strap composed…

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Kyle Kuzma signs with GOAT, will wear rare shoes in games

Brandon King

Sneaker resale platform GOAT has announced a partnership with Los Angeles Lakers’ forward Kyle Kuzma. According to BR Kicks ,Kuzma will be the company’s first brand ambassador. In the deal, Kuzma will represent GOAT on and off the court by rocking rare and highly sought after sneakers provided by GOAT. Here is what Kuzma had to say about his deal with goat: “GOAT has inspired me to start collecting more seriously and build my style around sneakers. People assume that, as an NBA athlete, you can get access to any kind…

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Kyrie Irving wearing the Kyrie 5?

Brandon King

Kyrie Irving was spotted at Celtics practice wearing a shoe that was not the Kyrie 4 nor the Kyrie Low.   The return. @KyrieIrving spotted at practice wearing the Nike Kyrie 5. 👀 pic.twitter.com/CR7bSfJblI — B/R Kicks (@brkicks) October 16, 2018   From the images that were leaked, the mystery shoe Kyrie is wearing is is all black with the only color is white for the Nike branding on the lateral and medial sides of the shoe and the Kyrie logo on the tongue. The lacing system appears to be…

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Gordon Hayward officially signed to Anta

Brandon King

A little over two weeks ago, we covered Boston Celtics small forward Gordon Hayward had signed a four year sneaker and apparel offer sheet with Chinese brand Anta. A match clause in, at the time, deal with Nike allowed them up to ten business days to match Anta’s offer. Nike chose to decline to match and Hayward announced Monday that he was not only officially signed with the brand but that a signature shoes is to release next fall. New season. New beginnings. I'm excited to announce my partnership with…

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New KD 11 colorway coming in November

Brandon King

This November a new colorway of the KD 11 comes to retail that is reminiscent of a certain school in Ann Arbor. The coming sneaker features a college navy and university gold Flyknit upper . College navy is the hue for the branding on the lateral forefoot and heel, as well as the medial heel. This upper sits atop an college navy React midsole and a blue translucent outsole. This KD 11 is going to release I both GS and men’s sizing this November at nike.com and select Nike Basketball…

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GS Air Jordan 8 releasing this holiday season

Brandon King

This winter-themed Air Jordan 8 is a grade school exclusive and is the latest addition to the Air Jordan 2018 Holiday Collection. The sneaker is outfitted in various blue tones on the upper. A snowflake print makes its home on the midfoot and on the heel overlay. The upper sits atop a white and blue midsole and what appears to be a translucent outsole. This Air Jordan 8 is coming to nike.com and select Jordan Brand retailers later this holiday season.    

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Andrew Wiggins no longer with Adidas?

Brandon King

It appears the relationship between Andrew Wiggins has come to an end. The Timberwolves’ small forward was recently photographed during a workout but on his feet were Nike Air Penny Vs rather than an Adidas shoe.   .@22wiggins working out in the Nike Air Penny V 🤔 pic.twitter.com/xW6CeJXNsd — B/R Kicks (@brkicks) October 11, 2018 Typically these instances occur when the athlete is between shoe deals, or in some cases, wanting to get out of one. With Joel Embiid leaving Adidas and officially signing with Adidas earlier this week, could…

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